Why Metanym – Overview

We are web designers, not a franchise company

This is not multi-level marketing, and we are  not some group of so-called “entrepreneurs” who have decided it would  be a great way to make money by selling franchises in something we just  dreamt up in the pub! We are a successful established web design  business who have operated locally in Yorkshire and Lincolnshire for a  total 9 years.

Metanym was formed 6 years ago in  Lincolnshire by Business Development and Marketing Manager Jon Williams  after a successful career in the corporate world. He built up the  company from scratch over a short period through word of mouth  marketing, and in 2008 Metanym bought out a Yorkshire based competitor  who had been in business for 9 years. With a large network of designers and  developers, we can offer any type of website form the smallest to the  most complex.


We know how to build a business from scratch

Jon Williams, Metanym’s owner and MD, built  up the business from scratch. Leaving the corporate world with a few  months worth of redundancy money and a burning desire to create  something successful, he set about building up his portfolio and  marketing the business using a series of powerful low or no-cost  methods. As a Metanym Partner, you will benefit from this experience, as  you are effectively doing what Jon did a few years ago, but with one  MASSIVE difference – you already have a portfolio – OURS! And Jon and the team are always there to bounce ideas off and to give  you support.


Our team is there to support you

We have a full team of designers and  developers who will build your customers’ websites for you – you don’t  need to know HTML or how to design or programme – we will do that for  you.  All projects are delivered quickly and efficiently, and we deal with any technical requests or support issues as well as any  small edits and changes to existing customers’ websites.


You ARE Metanym

Once you have secured your customer, we will build the website. You’ll be fully in the loop, and will be the primary contact with the customer  - that just makes good  business sense – but you won’t have to worry that you are spending  valuable time delivering projects – that is all done for you.  Once the website is ready, we will help you train the customer in the use of the  content management system and support any go-live arrangements. And  because of our focus on networking and word of mouth as our route to market, you won’t really need  to sell – there’s no cold calling if you don’t want to – the beauty of  our proposition is that we know how to build a powerful local business  by word of mouth alone!


National and local marketing campaigns

As well as launching your business for you  with local advertising and a search engine optimised website, and giving  you full training in how to make the best use of local opportunites, we will  conduct national marketing and advertising campaigns. This has the  benefit of creating an open door for you to push at, for example when we  target a particular sector like lawyers with advertising and  mailshot/emailshot campaigns, it will create an awareness of Metanym in  your area so that it is easier for you to contact local prospects, but  it will also lead to direct enquiries from potential customers who will  passed straight to you. That goes for any other enquiries that are  received at Headquarters from a prospective customer in your area, for  example via our blogging or social network marketing campaigns – they  are passed straight on to you.


Exciting range of solutions for all sizes of company…

We have produced over 1000 websites of all  shapes and sizes and for all sectors/sizes of company. You name it,  we’ve done it! We have honed that experience for your benefit, so that  you have a great range of standard solutions which you can offer to  customers. But it doesn’t stop there – read on…..!


…Plus “Anything Is Possible” for larger or more unusual requirements

We have a large team of skilled developers  (programmers) who can build anything  - if your customer can dream it  up, we can build it for you! As long as there is some sort of logic or  structure to what your customer is trying to achieve, we can make it a  reality for them. So although we have the best range of standard website  solutions available anywhere, you are not at all limited to those. This  will mean that as your business grows locally, you will get access to  more and more complex (and therefore lucrative) opportunities and to the  larger clients in your area. And all without having to become a  technical or design expert!